In the spring of 2003, a group of six Babson University BCAP business school students conducted an online survey of 365 WBUR supporters. This was a small survey group and the results were much as you would expect.
But one piece of information did stand out:
Of on-air respondents 84% said they pledged to support the news and 15% said they pledged to support the shows.
Of online respondents 7% said they pledged to support the news and 88% said they pledged to support the shows.
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